Zaprep is listed in Claude’s connector directory. Connect it once and Claude can create automations from a reel link, compare how your rules perform and tell you why one stopped replying.
Compare my automations from the last 30 days. Which keyword gets the best click-through on its link?
✓ list_automations✓ get_automation_metrics✓ update_automationYou have 6 active automations on @maya.creates.
LINK leads with 412 DMs and 38% link clicks. PRICE sent 290 DMs but only 9% clicked, so its message may need a clearer call to action.
Want me to draft a new PRICE message and update the rule?
Example conversation. Real tool names.
AI assistant setup
Any Claude account. On Team and Enterprise, an owner may need to enable the Zaprep connector for the organization first.
Zaprep MCP server URL
https://www.zaprep.com/api/mcpGo to Zaprep in Claude’s connector directory (claude.ai/directory/zaprep) and choose Connect.
Claude opens Zaprep. Log in and approve access to your workspace. No API key needed.
Enable Zaprep from the tools menu in any chat. The connector also shows up in Claude Desktop and the mobile apps.
Prefer a custom connector? In Settings, then Connectors, choose Add custom connector and paste the MCP URL below.
Official Claude docs: Zaprep in Claude’s directory.
Try these
Copy a prompt, paste it into Claude, and adjust the keyword or link.
“Read the caption of my newest post and suggest a keyword automation for it, then create it once I approve.”
“Go through all my automations and flag any with typos in template variables like {{first_name}}.”
“Add my new course link to the top of my link in bio page.”
“Arm a LAUNCH automation for the next reel I publish, sending my waitlist link.”
“Create a trackable short link for my course page and use it in my COURSE automation.”
“What are people asking in the comments on my last post? Group similar questions.”
“Update my media kit rate card: reels at $400, stories at $150.”
40+ tools
Everything you do in the Zaprep dashboard, except billing, is available as an MCP tool.
Comment-to-DM, DM keyword, story reply and follow-gated flows, from a post link or a plain description. Saved paused until you turn them on.
create_automationresolve_postduplicate_automationDMs sent, link clicks, followers gained and the full funnel for every automation.
get_analyticsget_automation_metricsget_automation_funnelFind out why a rule skipped, then pause, edit or switch it back on.
troubleshoot_automationget_automation_activitytoggle_automationTurn captions into ready-to-approve keyword automations, one post or all of them.
suggest_automationbulk_suggest_automationsanalyze_postList and export everyone who shared an email or messaged you.
list_contactsexport_contacts_csvScheduled automations, short links, link in bio, media kit and AI replies.
create_scheduled_automationcreate_linkupdate_link_in_bioBest for: Anyone who wants a careful assistant that explains what it is about to change before it changes it.
Sign-in
Claude signs in with OAuth, so you never handle a key.
| OAuth Claude | API key | |
|---|---|---|
| Setup | Paste the URL, sign in to Zaprep | Create a key in Settings, then API keys |
| Best for | Chat apps and editors on your own machine | CLIs, CI, servers and workflow tools |
| Credentials stored | Short-lived tokens, refreshed automatically | One zap_ key you keep secret |
| Revoke | Disconnect it in Settings, then AI tools | Delete it in Settings, then API keys |
Limits
Channels
One connection covers every account in your Zaprep workspace.
Same server
One MCP URL, any client that speaks the Model Context Protocol.
Using something else? See the general MCP setup.
The /mcp page covers the Zaprep MCP server for every AI tool. This page is the Claude.ai and Claude Desktop setup. The URL and the tools are the same.
Yes. Connectors you add in Claude.ai sync to Claude Desktop and the Claude mobile apps on the same account.
Yes. Zaprep is listed in Claude’s connector directory at claude.ai/directory/zaprep, so you connect it with one click instead of pasting a URL.
No. Claude signs in with OAuth. API keys are only for tools that cannot do OAuth, like n8n or scripts.
Each person signs in with their own Zaprep login. Team members see the workspace they belong to, with the same permissions they have in the dashboard.
Yes. Zaprep runs its own remote MCP server at https://www.zaprep.com/api/mcp. No Zapier or other middleman is involved.
Yes. MCP access is included on every Zaprep plan, Free included. Your plan’s usual limits on automations and DMs still apply.
To run automations, yes: connect an Instagram professional account or a Facebook Page in Zaprep first. Without one the AI can only read your Zaprep settings.
Instagram professional accounts and Facebook Pages today. TikTok and YouTube are coming next.
New automations an AI creates are saved paused, so nothing sends until you or the AI turns it on after you confirm. Edits to an automation that is already on apply right away, and most AI apps ask before running a change. You can disconnect any AI app in Zaprep under Settings, then AI tools.
Yes. Once connected, the AI can list and export the contacts your automations collected, including emails. Only connect AI apps you trust, and disconnect any you stop using.
Open Settings, then AI tools in Zaprep and choose Disconnect next to the app. It is signed out right away. For an API key, delete it under Settings, then API keys.
Last updated . Menu names in other apps change often; the official docs link above has the latest.
Free plan, no card. Connect Instagram or a Facebook Page, then add Zaprep to your AI tool.